- ISBN13: 9780393732993
- Condition: NEW
- Notes: Brand New from Publisher. No Remainder Mark.
Product Description
The go-to guide for graphic designers who want to run their own shop and improve their bottom line. First published in 2001, The Creative Business Guide to Running a Graphic Design Business set long-needed standards as the first comprehensive management manual for the graphic design industry. Now brought up-to-date, it describes current, best-practice procedures for firms of all sizes operating in an industry that is both fast-evolving and increasingly competitive. 20 illustrations…. More >>
The Creative Business Guide to Running a Graphic Design Business
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May 30th, 2010 at 8:54 am
The Creative Business Guide to Running a Graphic Design Business is a pick for graphic design and business libraries alike, offering the first in-depth management guide for the industry. This new edition has been revised and updated to reflect recent industry trends and to include the latest best practices for firms of all sizes. Highly recommended.
Rating: 5 / 5
May 30th, 2010 at 11:36 am
This book has a lot of examples and is a keeper. This was a required text in one of my college courses and was a fun easy read. It is structured by common mistakes others have made so it allows you to learn quickly by example.
Rating: 5 / 5
May 30th, 2010 at 1:20 pm
This book is very dry and hard to read. There is some great information enclosed yet it is really hard to access. I also didn’t appreciate that at every moment possible the author seems to downgrade the ability of the self employed, multiple times it is suggested that under no circumstances should you chose to be a sole proprietor, which for me seems to disregard those that are starting out on a smaller part time basis.
Rating: 3 / 5
May 30th, 2010 at 2:47 pm
This is not for me. It is pretty good for interesting reading, but not made for freelancers like me.
Rating: 2 / 5
May 30th, 2010 at 3:02 pm
This book was a perfect tool to benchmark my design studio. After 14 years of business I found that Foote’s advice, assumptions and calculations were right on the mark … even for a business in New Zealand. Highly recommended.
Rating: 5 / 5